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Title 12 . Professional and Vocational Regulations
Chapter 4 . Big Game Guides and Transporters
Section 80. Advertising

12 AAC 04.080. Advertising

Advertising and other public communication by an accountant must not

(1) misrepresent facts or fail to disclose relevant facts;

(2) create false or unjustified expectations of favorable results;

(3) imply abilities not supported by valid educational or professional attainments or licensing recognition;

(4) set forth fees without disclosing all variables and other relevant factors;

(5) imply the ability to influence improperly any court, tribunal or other public body or official; or

(6) contain any other representation or implication that is false, fraudulent or unfair, or that probably would deceive or mislead an ordinarily prudent person.

History: Eff. 1/20/63, Register 7; am 9/9/72, Register 43; am 2/10/78, Register 64

Authority: AS 08.04.070 (b)

AS 08.04.080


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Last modified 7/05/2006